SmartCraft ASA (SMCRT) – SmartCraft enters into partnership with Happy Homes Norge

19.11.2021 12:34:05 CET | SmartCraft ASA | Non-regulatory press releases19 November 2021 - SmartCraft, the leading Nordic provider of mission-criticalSaaS solutions to SME's in the construction sector, has entered into apartnership with the paint and interior retail chain Happy Homes Norge. Withthis, SmartCraft continues its strategy to broaden its footprint across allsegments of the construction […]

19.11.2021 12:34:05 CET | SmartCraft ASA | Non-regulatory press releases

19 November 2021 - SmartCraft, the leading Nordic provider of mission-critical
SaaS solutions to SME's in the construction sector, has entered into a
partnership with the paint and interior retail chain Happy Homes Norge. With
this, SmartCraft continues its strategy to broaden its footprint across all
segments of the construction market.

Happy Homes is Scandinavia's largest specialist retail chain in paint and
interior design, with around half of their members in Norway providing painting
and decorating services. The agreement, which covers the SmartCraft solution
Cordel, ensures that Cordel is the preferred solution for calculation and
project management in the retail chain.

Some of Happy HomesŽ retail chain members are already using Cordel, and the
agreement gives the opportunity for other members to use the solution to
increase profitability and have good control of their projects.

"We chose Cordel from SmartCraft to strengthen the toolbox of our dealers to
increase profitability and have good control of their projects. Cordel will
simplify our workday so that our professional painters can spend more time
focusing on customers", says Svein J. Nilssen, Chain Coordinator at Happy Homes
Norge.

With Cordel, SmartCraft delivers a packaged solution for the painters and in
collaboration with the trade organization for painters, National Association of
Master Painters (Norwegian: Malermesternes Landsforbund, MLF), the solution is
adapted for the industry. Together with MLF, Cordel offers a database of
calculation packages and necessary registers for increased productivity. This
shows how SmartCraft cooperates with trade organizations to offer solutions to
increase profitability for construction companies.

"Our mission is to simplify business for construction companies, and we look
forward to working more closely with Happy Homes, helping their members to
streamline their operations with specialized easy-to-use software tools. The
software package we have put together will ensure that Happy Homes Norge and
their members can focus on increased profitability in calculation and project
management", says Gustav Line, CEO at SmartCraft.



CONTACTS

* Gustav Line, CEO, +47 952 67 104, gustav.line@smartcraft.no

ABOUT SMARTCRAFT ASA

SmartCraft is the leading Nordic provider of mission-critical SaaS solutions to
SME's in the construction sector. The company's business model is highly
scalable, based on 94% recurring revenue and low churn. The construction sector
is among the least digitalized industries and represents a NOK 10bn software
market in the Nordics, growing at a double-digit rate. SmartCraft's solutions
help customers to increase their productivity, margins, and resource efficiency.